Who We Are

Championing Financial Literacy Across the Philippines

Master Your Finances was founded to equip Filipino families, professionals, and communities with the tools, language, and confidence to navigate personal finance responsibly.

Master Your Finances team collaborating

Our Mission

We exist to transform the way Filipinos engage with money—shifting from uncertainty to clarity through compassionate education, practical frameworks, and ongoing mentorship.

Guiding Principles

  • Root every lesson in Filipino realities and cultural nuances.
  • Empower learners to make informed, values-driven decisions.
  • Nurture collaborative communities that share accountability.
  • Uphold integrity, transparency, and respect in every interaction.

Our Story

Founded in 2016 by a collective of educators, financial planners, and community organizers, Master Your Finances began as neighborhood workshops in Makati City. Today, we serve clients nationwide through blended learning, digital playbooks, and on-site mentoring. We are proud to collaborate with barangays, cooperatives, universities, and corporate partners to normalize responsible financial conversations.

“We believe every Filipino deserves access to trustworthy, culturally-relevant financial guidance. By building literacy, we empower communities to thrive together.”

Meet the Team

Our mentors bring multidisciplinary expertise—from economics and education to behavioral science and community development.

Portrait of Liza Mercado

Liza Mercado

Founder & Lead Financial Educator

Liza has 15 years of experience guiding families and SMEs in aligning budgets with purpose. She leads curriculum design and delivers executive learning labs.

Portrait of Angelo Bautista

Angelo Bautista

Behavioral Finance Specialist

Angelo blends behavioral science with practical coaching to help learners build sustainable habits through accountability systems and reflective journaling.

Portrait of Kristine Dizon

Kristine Dizon

Community Partnerships Director

Kristine champions rural outreach, strengthening partnerships with cooperatives and barangays to expand access to responsible financial literacy.

Our Values

  • Empathy: We meet learners where they are and grow with them.
  • Integrity: We provide reliable guidance free from product bias.
  • Collaboration: We co-create solutions with communities and partners.
  • Empowerment: We focus on long-term capabilities, not quick fixes.